Volvo Trucks
For years, I was part of Volvo Trucks’ global communication journey, contributing to projects that span product presentations, major events, digital experiences, and sustainability messaging. Here’s a small sample.
The world’s most advanced calculator
A unique project I contributed to is Volvo Trucks’ environmental calculator, designed to calculate the comprehensive life-cycle impact of each truck. Unlike competitors that highlight only selective metrics, Volvo’s calculator digs deep, analysing the full environmental footprint. This tool, paired with clear communication, underscores Volvo Trucks’ commitment to transparency and accountability in sustainability.
Worldwide communication
I wrote texts for the .com, ideated events, helped create VR experiences and wrote the entire product presentation for all of VTC’s model line-up. For many years, I talked weekly to managers in the marketing and communication teams, as well as stakeholders within Sustainability, Quality and Safety.
