TENA Lady
Should a sensitive bladder hold back a party spirit? Not a chance. We made ads for social media showing mature women living their best lives.
Strong messages for strong women
Many women experience urinary leakage, often triggered by moments that make life fun—laughing, dancing, jumping. For TENA Lady’s Carnival and Wedding campaigns, I crafted copy that encouraged women to embrace these joyful moments without worry. The message was clear: don’t let a few drops stop you from living life to the fullest.
